Marketing Plan For A Business Party Essay - 1393 Words

Definition of marketing- it is the action of business in which the influencing voluntary exchange by one business party to another party as a customer and they have a process for creating, communicating to promote the product by advertisement like social, television, radio etc. The four p’s in market Product Price Place Promotion Product- A product is seen as an item which satisfies the consumer demands. It is a tangible good or an intangible service. Tangible products are those that have an independent physical existence. Price- It is the money pay by the customer for buying any product for fulfil their wants and needs. When setting a price, the marketer must beware of the customer perceived value for the product. Place- This includes the location of your business, shop front, distributors, logistics and the potential use of the internet to sell products directly to consumers. Promotion- it is the fourth p of the marketing mix. It refer to the promotion of their product by difference ways like social, television, radio etc. Market research The process of gathering, analyzing and interpreting information about a market, about a product or service to be offered for in that market, and about the past, present and potential customers for the product or service; research into the characteristics, spending habits, location and needs of your business s target market, the industry as a whole, and the particular competitors you face.(entrepreneur, n.d.) 1. FeedbackShow MoreRelatedThe Importance of Marketing Plan in Telecommunications Industry1406 Words   |  6 Pageschanges in the technology. New technologies are introduced day-to-day so as to win the competitive advantage. Local and long distance telephone services, fibre optics, satellite, Internet and wireless communications are few of many technology related business sectors which are continuing to advance rapidly; result to quickly customer preferences. In case of Pivotech Company LTD, the technology applied is GSM and CDMA operations applied on mobile phones. They save clients such as tiGO to provide serviceRead MoreP3: Selected Organisations Usesmarket Research to Contribute to the Development of Its Marketing Plans640 Words   |  3 PagesP3: Describe how a selected organisation uses marketing research to contribute to the development of its marketing plans. My selected organisation is Thorpe Park; I am going to talk about the organisation uses types of market research they do to contribute to its development plans. Market research is broken down into four categories as they contribute into development plans. The four departments are: †¢ Primary research †¢ Secondary research †¢ Qualitative research †¢ Quantitative research Read MoreNetflixs Approach to Marketing Essay1143 Words   |  5 Pagesto the process of exchange between Netflix and their customers, as well as Netflix’s approach to relationship marketing and how this marketing technique has helped Netflix leave their competitors in the dust when it comes to customer satisfaction. From its inception, Netflix has become a business based on superior customer service and has subscribed its business to the market marketing management philosophy. The main purpose behind Hasting’s idea of a better way to rent and enjoy movies was howRead MoreEvent Planning Business Plan Essay1399 Words   |  6 PagesBusiness Plan Executive Summary Extravaganza is a full service company that provides complete party planning services for weddings, bridal shower, baby showers, Sweet 16 and anniversaries. 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Established in the year 2013, Nulook Bounce-n-Party has a mission, which is to provide wholesome fun and entertainment for infants, toddlers and children 0-12 years old. Various inflatables such as moonwalks and bouncers, also known as bounce houses and or jumpers are some items offered by Nulook Bounce-n-Party. They